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Privacy Policy

Welcome to vantheacosmetics.shop (the “Site”), managed by Vanthea Cosmetics, a leading online cosmetics retailer in Pakistan. Your privacy is important to us, and we are committed to safeguarding your personal information. This Privacy Policy outlines how we protect and handle your data. Our website is secured with SSL (Secure Socket Layer) encryption, ensuring that all personal and financial details you provide remain safe. Shop with confidence, knowing your information is protected for a secure and seamless experience.

1. This Privacy Policy outlines the principles governing the processing of personal data collected through the online store www.vantheacosmetics.shop (hereinafter referred to as the “Online Store”).

2. The Online Store is owned and managed by Vanthea Cosmetics, an established online cosmetics retailer in Pakistan. As the data controller, Vanthea Cosmetics is responsible for handling and protecting any personal information obtained through the website.

3. Personal data collected via the Online Store is processed in accordance with the General Data Protection Regulation (GDPR) – Regulation (EU) 2016/679, issued by the European Parliament and Council on April 27, 2016. This regulation ensures the lawful processing, security, and free movement of personal data while repealing Directive 95/46/EC.

4. Vanthea Cosmetics is committed to maintaining the highest standards of privacy protection and ensuring that customer information is handled with the utmost care and confidentiality.

1. Type of Data Processed, Purposes, and Legal Basis

1. Types of Data Collected

Vanthea Cosmetics collects and processes the following types of personal data from customers using the Online Store:

Personal Identification Data – Name, surname, date of birth.

Contact Information – Email address, phone number, shipping and billing addresses.

Account Information – Login credentials, purchase history, preferences.

Payment Details – Transactional data, partial credit/debit card information (processed securely via third-party payment providers).

Device & Technical Data – IP address, browser type, operating system, cookies, and website usage statistics.

2. Purposes of Data Processing

Personal data is collected and processed for the following purposes:

Order Processing & Fulfillment – To manage purchases, process payments, deliver products, and provide order status updates.

Customer Support – To assist with inquiries, complaints, and service requests.

Marketing & Promotions – To send newsletters, exclusive offers, and personalized recommendations (with user consent).

Account Management – To create, maintain, and personalize customer accounts.

Legal & Security Compliance – To fulfill legal obligations, prevent fraud, and ensure website security.

3. Legal Basis for Processing

Data processing is conducted in compliance with GDPR and other applicable privacy laws under the following legal grounds:

Contractual Necessity – Processing required to fulfill a purchase, deliver services, and provide customer support.

Legal Obligation – Compliance with tax, consumer protection, and data retention regulations.

Legitimate Interests – Fraud prevention, security enhancements, and business analytics.

User Consent – For marketing, promotional communications, and personalized advertising (which can be withdrawn at any time).

2. Data Sharing, Recipients, and Retention Period

1. Data Recipients & Transfers

Vanthea Cosmetics ensures that personal data is handled securely and is only shared with trusted third parties when necessary for service delivery and legal compliance. Data may be transferred to:

Payment Service Providers – Secure third-party payment gateways process transactions without storing full payment details.

Logistics & Delivery Partners – Shipping and courier companies for order fulfillment and tracking.

IT & Hosting Services – Cloud storage providers, website hosting services, and security infrastructure providers to ensure platform functionality.

Marketing & Analytics Partners – Email marketing services, advertising platforms (Google, Facebook, etc.), and analytics tools for performance tracking (with user consent).

Legal & Regulatory Authorities – When required to comply with legal obligations, fraud prevention, or law enforcement requests.

Vanthea Cosmetics does not sell or share customer data with third parties for unauthorized marketing purposes.

2. Data Retention Period

Personal data is retained for as long as necessary to fulfill the purposes for which it was collected, in accordance with legal requirements:

Customer Accounts – Stored as long as the user maintains an active account. If inactive, data is deleted after [X] years.

Order & Transaction Data – Retained for tax and legal compliance (e.g., 5-10 years as per financial regulations).

Marketing & Consent-Based Data – Retained until consent is withdrawn or after [X] years of inactivity.

Technical & Security Logs – Stored for security monitoring purposes for 6-12 months unless required longer for fraud detection.

Upon expiry of the retention period, data is securely deleted or anonymized to prevent identification.

Rights of the Data Subjects

Vanthea Cosmetics respects and upholds the rights of individuals regarding their personal data, in accordance with the General Data Protection Regulation (GDPR) and other applicable data protection laws. Customers have the following rights:

1. Right to Access

You have the right to request information about whether we process your personal data and, if so, obtain a copy of the data along with details on how it is used.

2. Right to Rectification

If any personal data we hold about you is inaccurate or incomplete, you have the right to request corrections or updates.

3. Right to Erasure (“Right to be Forgotten”)

You can request the deletion of your personal data in certain circumstances, such as when it is no longer needed for its original purpose or if you withdraw your consent. However, some legal obligations may prevent immediate deletion (e.g., financial record-keeping laws).

4. Right to Restrict Processing

In some situations, you may request to limit the processing of your data, such as when you contest its accuracy or object to processing. During this period, we will only store the data but not process it further.

5. Right to Data Portability

You have the right to receive a copy of your data in a structured, commonly used, and machine-readable format. You can also request that we transfer your data to another service provider where technically feasible.

6. Right to Object

You can object to the processing of your personal data when it is based on our legitimate interests or for direct marketing purposes. If you object to marketing, we will immediately stop sending promotional messages.

7. Right to Withdraw Consent

If processing is based on your consent (e.g., for marketing emails), you can withdraw it at any time without affecting past lawful processing.

8. Right to Lodge a Complaint

If you believe your data rights have been violated, you have the right to file a complaint with the relevant data protection authority in your country.

How to Exercise Your Rights

To exercise any of these rights, you can contact Vanthea Cosmetics via email at vanthea.pak@gmail.com. We will respond to requests within the legally required timeframe, typically within 30 days.


3. Services Adapted to Preferences and Interests (Profiling)

At Vanthea Cosmetics, we strive to enhance your shopping experience by offering personalized recommendations and tailored services based on your preferences and interests. This process, known as profiling, helps us provide content, offers, and products that best match your needs.

1. How We Use Profiling

We analyze certain personal data to improve our services and make them more relevant to you. This may include:

Purchase History – To recommend products similar to your previous purchases.

Browsing Behavior – To personalize website content based on viewed products.

Demographic & Account Data – To tailor promotions based on your location, age, or preferences.

Marketing Interactions – To send customized emails, discounts, and special offers.

2. Legal Basis for Profiling

Profiling is conducted under the following legal bases:

Legitimate Interest – To enhance user experience and provide relevant content.

User Consent – For targeted marketing and personalized advertisements (you can opt out at any time).

3. Your Rights Regarding Profiling

As a customer, you have the right to:

Object to Profiling – If you do not wish to receive personalized content, you can opt out at any time.

Request Human Intervention – If automated profiling affects a decision about you, you can request a manual review.

Access & Modify Data – You can review and update your preferences in your account settings.

To opt out of profiling, you can adjust your account settings or contact Vanthea Cosmetics at vanthea.pak@gmail.com.

Security Management – Password Protection

At Vanthea Cosmetics, we prioritize the security of your personal data, including account credentials. To protect your information, we implement strict security measures related to password management.

1. Creating a Secure Password

To enhance security, we recommend that users create strong passwords by following these guidelines:

Use at least 8 characters (preferably longer).

Include a mix of uppercase and lowercase letters, numbers, and special symbols.

Avoid using easily guessable information such as names, birthdays, or common words.

2. Password Storage & Protection

Your password is encrypted and stored securely. We do not have access to your actual password.

We use industry-standard encryption techniques to protect login credentials from unauthorized access.

Our system does not store plaintext passwords, ensuring added security.

 

Changes to the Privacy Policy

Vanthea Cosmetics reserves the right to update or modify this Privacy Policy as needed to reflect changes in legal requirements, business operations, or enhancements to our services.

1. Notification of Changes

Any significant updates to the Privacy Policy will be communicated through:

A notice on our website.

An email notification (if applicable).

An updated “Last Updated” date at the top of this policy.

We encourage users to review this Privacy Policy periodically to stay informed about how we protect their personal data.

2. Continued Use of Services

By continuing to use our website and services after updates take effect, you acknowledge and agree to the revised terms. If you do not agree with the changes, you may update your preferences or request account deletion.

For any questions or concerns regarding policy changes, you can contact Vanthea Cosmetics at vanthea.pak@gmail.com.

3. Resetting & Updating Passwords

If you forget your password, you can reset it using the “Forgot Password” option on the login page. A reset link will be sent to your registered email.

We recommend changing your password regularly to enhance security.

Never share your password with anyone, including customer support representatives.

4. Preventing Unauthorized Access

Enable two-factor authentication (2FA) if available for an added layer of security.

Always log out after using a shared or public device.

Be cautious of phishing emails and only enter your credentials on the official Vanthea Cosmetics website.

If you suspect unauthorized access to your account, please contact our support team immediately at vanthea.pak@gmail.com.

 1. The Privacy Policy may be updated from time to time. Vanthea Cosmetics will notify customers at least 7 days in advance of any significant changes.

2. For any questions or concerns regarding this Privacy Policy, please contact us at: vanthea.pak@gmail.com.

3. Date of Last Modification: 1st Jan, 2025